Tennis Racquet Brands and Logos

Tennis Racquet Brands, Players & Racquet Technologies

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With over 15 tennis racquet brands on the market, players have a wealth of options when purchasing a new racquet or upgrading their current racquet. However, beyond Babolat, Wilson, Head, Prince, and Dunlop, most players will find many brands unfamiliar.

In this article, we’ll take a look at a few of the top tennis racquet brands and provide some background you can use to help evaluate each brand. If you’re just getting started or researching a new tennis racquet, you may want to check out our article on the different types of tennis racquets as well as our 2020 list of the best tennis racquets to help aid in your selection.

The following is a complete list of the tennis racquet brands on the market. Highlighted brands are those we’ll cover in this article.

BabolatWilsonHead
PrinceDunlopYonex
TecnifibreVolklAsics
Borris BeckerDonnayGamma
PacificPowerAngleProKennex
SlazengerSolinco

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Babolat Racquets

As the inventor of tennis string, Babolat is an enduring brand that has developed an extremely loyal following for its racquets across multiple racquet sports, including tennis, badminton, and, more recently, paddle.

Moreover, with the success of players such as Rafael Nadal and Andy Roddick, Babolat’s popularity has grown significantly in recent years, solidifying its reputation with both highly competitive and recreational players.

Founded1875
Country of OriginFrance
Tour PlayersRafael Nadal, Julien Benneteau, Fabio Fognini, Ryan Harrison, Benoit Paire, Sam Querrey, Jo-Wilfried Tsonga, Fernando Verdasco, Li Na, Eugenie Bouchard, Sara Errani, Kirsten Flipkens, Julia Goerges, Agnieszka Radwanska, Francesca Schiavone, Samantha Stosur
TechnologiesAero modular, Woofer, Areo Beam, Cortex, Graphite Tungsten Technology, Cortex Active Technology

Wilson Racquets

A renowned American company, Wilson has its roots in the meatpacking industry, where they used animal byproducts to create some of the company’s first sporting goods, including natural gut tennis strings.

Wilson’s legacy has continued with players such as Pete Sampras, Roger Federer and the Williams sisters helping their racquet brand reach a whole new level of status. Not surprisingly, the brand is best known for its Pro Staff line, having been used by Sampras and currently in use by Federer

Founded1913
Country of OriginUnited States
Tour PlayersRoger Federer, Grigor Dimitrov, Mardy Fish, Philipp Kohlschreiber, Feliciano Lopez, Gael Monfils, Milos Raonic, Serena Williams, Victoria Azarenka, Jamie Hampton, Petra Kvitova, Flavia Pennetta, Andrea Petkovic, Laura Robson, Venus Williams
TechnologiesTriad with Iso.Zorb, Hypercarbon, Hammer, [K]arophite Black, [K]ontour Yoke, [K]ompact Center, BLX, Amplifeel, Spin Effect Technology (S.E.T.), Parallel Drilling

Head Racquets

With headquarters in Kennelbach, Austria, and Amsterdam, Netherlands Head was founded in 1950 in Delaware. Laying claim to having developed the first oversized metal tennis racquet, Head is another industry-leading brand in multiple racquet sports, including tennis, racquetball, and badminton.

Thanks to the success of Andre Agassi and Steffi Graf, Head became increasingly popular in the ’90s, and today players like Novak Djokovic, Andy Murray, and Maria Sharapova have continued to help build the Head racquet brand as a critical player in the market.

Founded1950
Country of OriginUnited States
Tour PlayersNovak Djokovic, Andy Murray, Kevin Anderson, Tomas Berdych, Jeremy Chardy, Ivan Dodig, Richard Gasquet, Tommy Haas, Florian Mayer, Gilles Simon, Mikhail Youzhny, Maria Sharapova, Christina McHale, Sloane Stephens, Roberta Vinci
TechnologiesLiquidMetal, Integrated String Dampener (ISD), Total Sweetspot Construction, Titanium Tennis, Twin Tube, NoShox Dampening System, MicroGEL, d3o, Innegra, Graphene, Dynamic String Pattern

Prince Racquets

Founded in 1970, Prince helped revolutionize the sport of tennis with the very first tennis ball machine with a reversed vacuum cleaner.

Since then, Prince has become an increasingly popular brand with arguably the height of its success hitting in 1995 when the Prince Longbody Michael Chang Signature tennis racquet became the No. 1 tennis racquet in the world.

In addition to the wildly popular success of the Longbody, players like Patrick Rafter, Jennifer Capriati, and the winningest doubles team ever, the Bryan brothers have helped carry the Prince legacy.

Founded1970
Country of OriginUnited States
Tour PlayersDavid Ferrer, Bob Bryan, Mike Bryan, John Isner, Daniela Hantuchova, Kveta Peschke, Jelena Jankovic
TechnologiesEXO3 Grommets, 03 Speedport Technology, O3 Technology, Triple Braid, Tungsten Triple Threat, GraphiteExtreme, Sweet Spot Suspension, Cross Bar Stabilizer, Double Bridge, Longbody, ESP (Extreme String Pattern)

Dunlop Racquets

Dunlop Sports, currently based in Surrey, England, is another tennis racquet brand that focuses on multiple racquet sports, including squash and badminton. Easily the most reputable player to have used Dunlop tennis racquets, John McEnroe, a seven-time Grand Slam winner, continues to be the brand’s primary representative.

Founded1957
Country of OriginUnited Kingdom
Tour PlayersNicolas Almagro, Jurgen Melzer, Tommy Robredo, Tim Smyczek, Dominika Cibulkova, Heather Watson
TechnologiesMuscle Weave, Hot Melt Technology, Aerogel Technology, Aeroskin, HM6 Carbon, Gecko-Tac Grip, CX Technology, 3DOM Grommet System, AFG, Anatomic Construction, Aeroskin CX, MoS2 Grommets, CX Grommets, BioFibre

Yonex Racquets

Having built its first badminton racquets in 1957, Yonex would later produce its first aluminum tennis racquets in 1982. Today Yonex develops and distributes tennis racquets, badminton racquets, and golf equipment throughout the world.

Team players have included Monica Seles and Martina Hingis, both winning multiple Grand Slams, and later followed by Lleyton Hewitt in 1999 and Ana Ivanovic in 2008. Over the years, Yonex has developed a strong following in the tennis racquet market as its popularity, and brand recognition has grown.

Founded1946
Country of OriginJapan
Tour PlayersLleyton Hewitt, Juan Monaco, Bernard Tomic, Stanislas Wawrinka, Ana Ivanovic, Angelique Kerber, Maria Kirilenko, Sabine Lisicki
TechnologiesIsometric Square Head Shape, OPS System, Quad Power System, Neofade, X-Fullerene, Inner Isometric System, Dual Shut System, New O.P.S.

Tecnifibre Racquets

With a focus on improving the potential of players through advanced racquet technologies, Tecnifibre has seen growing popularity as one of the youngest racquet brands on the market.

In January 2013, the company announced a partnership with the ATP and became the official racquet, string, bag, and accessories for the ATP World Tour.

Tecnifibre has also made its mark with advances in tennis strings, including its X-One Biphase, a synthetic multifilament string, and, more recently, Black Code, a monofilament polyester string. In 2006, they also developed a line of tennis racquets specifically for women.

Founded1979
Country of OriginFrance
Tour PlayersJanko Tipsarevic, Denis Istomin, Denis Kudla
TechnologiesVO2 Max, Speedflex, Tour Prepared, Synergy Link, PU Power Pads

Volkl Racquets

Originally a manufacturer of skis, Volkl has diversified its product offering over the years to include tennis gear as well as snowboards and outerwear.

Over the years, Volkl has introduced several different advanced in racquet technology, including its Organix high-tech carbon material and Bio Sensor, an active vibration dampening system in the handle of its racquets.

Now retired, Boris Becker, a German tennis player and former world No. 1 with six Grand Slam titles to his name, helped establish the brand as a legitimate option in the tennis racquet market.

Founded1923
Country of OriginGermany
Tour Playersn/a
TechnologiesPower Bridge, Catapult Technology, DNX, Classic Big Grommet, Vibration Control Handle, Sensor Tour Handle System, Soft Butt Cap, Twin Absorber, DNX Power Arm, Organix, Optispot, Bio Sensor

Wrapping Up

As you can see, there are a wide variety of tennis racquet brands to choose from when selecting a new racquet.

Have questions about any of the above racquet brands or tennis racquets in general? Feel free to add a comment below. We’ll be happy to answer any questions you may have.

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The last comment and 4 other comment(s) need to be approved.
2 replies
    • TennisCompanion
      TennisCompanion says:

      Hi Mike,

      Thanks for stopping by. As far as I know, Adidas isn’t planning to release a new line of tennis racquets in 2020.

      All the best,
      Jon

      Reply

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